Global Entertainment Report Editorial
As Networks and Streamers Head to the Upfronts, They Have Plenty to Tout - And Just As Many Needs
The networks may now take a backseat to larger conglomerate sales at the upfronts, but what they're showing between ads - the actual programs - still matters. Of course, these days that mostly means live sports. Entertainment fare is facing reduced shelf space in primetime, and even the streamers are placing more of...
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As Networks and Streamers Head to the Upfronts, They Have Plenty to Tout - And Just As Many Needs
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Original source: Variety